Millennials have recently surpassed Baby Boomers as the largest generation

Grayscale Bitcoin Trust is among the top 5 equity holdings for Millennials: 
A report from Charles Schwab has found that Grayscale Investments Bitcoin Trust, a publicly tradable Bitcoin and cryptocurrency investment vehicle, is among the top five equity holdings for Millennials, next to technology giants Amazon, Apple, Tesla and Facebook—and ahead of investor darlings Netflix and Microsoft. The Grayscale Bitcoin Trust was found to be held by 1.84% of Millennials surveyed by Charles Schwab, with Netflix at 1.58% and Microsoft at 1.53%.

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Millennials have recently surpassed Baby Boomers as the largest generation on the planet, accounting for 43% of the World’s adult population. The future of digital assets will be driven by Millennials and younger generations who already live in a digital world. Everything is done through the internet and smart phones: application messaging, email and texting have become primary means for communication, a vast majority of shopping is done online as e-commerce has disrupted brick and mortar retailers, 70% of Millennial banking is now conducted online as you can deposit checks using your smart phone’s camera, mobile payment apps like Venmo and Zelle continue to capture a larger market share, and digital payment platforms already account for 83% of payments in China. By 2029, Millennials will account for the largest percentage of the World’s disposable income.  As the economic influence of Millennials continues to expand so will the demand for Bitcoin.

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Weekly NewsletterMason Jappa